1. Careers In Marketing: Advertising And Public Relations > Overview in fact, many organizations in the business refer to themselves as strategic marketingcommunications consultants Best Resources on advertising PR careers. http://www.careers-in-marketing.com/ad.htm

Home Careers-in-Marketing Careers in Marketing Market Research Overview Job Options Salaries Top Players Site Info About Us Advertising Ever want to improve the way ads run on TV? Or the radio, the 'net or on billboards? How about helping manage the rollout of new products and working to improve the perception of those products by the media? If these possibilities interest you, then you could be well suited to a career in advertising or public relations (PR). The core activity is to take a product whether it be Snapple or Caterpillar heavy machinery and construct promotional campaigns that get people excited about the product. On the PR side you will help to manage the perception of the products. Of course, PR is about much more as well. PR firms help companies, non-profits and governments manage everything from speeches and the look of brochures to major crises. Sometimes it's hard to tell where PR and advertising are different. These days, in fact, many organizations in the business refer to themselves as "strategic marketing communications consultants." Overstretched or not, there's no doubt that this field will continue to change, offering tremendous opportunities to someone with an interest in the area. Advertising Job Bank Career Opportunities in Advertising and Public Relations Hey, Whipple, Squeeze This : A Guide to Creating Great Ads

2. Careers In Marketing careerselector.com brings you free information on key careers in business such as investment banking, consulting and marketing. Welcome to careers In marketing! This site is advertising public relations. Market Research. NonProfit. Product Management. Retailing. Recommended Books on Jobs in marketing http://www.careers-in-marketing.com/

Home Careers-in-Marketing Careers in Marketing Site Info About Us Advertising Welcome to Careers In Marketing! This site is designed to help you find a rewarding and interesting job in the world of marketing. You will find some of the best info on the 'net on careers in fields like retailing, product management and market research. You will also find links to quite a few other site links, firm listings and recommended books. Good luck! Areas to Explore Market Research Non-Profit Product Management Retailing Recommended Books on Jobs in Marketing So You Want to be a Brand Manager: The Essential Guide . From WetFeet. Harvard Business School Guide to Careers in Marketing Real People Working in Sales and Marketing . By Blythe Camenson and Jan Goldberg, VGM Career Horizons. Careers in Marketing . VGM Career Horizons Opportunities in Marketing Careers . VGM Career Horizons Anyone Can be in Advertising: It Beats Working for a Living Medical and Pharmaceutical Sales: How to Land the Job of Your Dreams Wow! Resumes for Sales and Marketing Careers: How to Put Together a Winning Resume Better Resumes for Sales and Marketing Personnel . By Adele Lewis and Gene Corwin. Nike, Inc.: The Insider's Guide

3. CAREERS IN: ADVERTISING, MARKETING, AND PUBLIC RELATIONS careers IN advertising, marketing, AND public relations http://www.hofstra.edu/Libraries/Axinn/axinn_bibliogr_advmktpr.cfm

About Hofstra Apply Online Ask Us Campus Map Computing Courses Directions E-mail Events Faculty FallCalendar Grades Hofstra Online January X Libraries Prospectus Registration See Hofstra Tuition-Fees Home Libraries Axinn Main Navigation Academics Admissions Alumni Athletics Campus Life Community Computer Center Development Events Faculty Hofstra News Job Opportunities Libraries President Student Services Hofstra University, Harold E. Yuker Reference Library CAREERS IN: ADVERTISING, MARKETING, AND PUBLIC RELATIONS The following bibliography lists guides and directories that will be useful to you in finding out about careers in advertising, marketing, and public relations. While the career guides will give you an overview of what the jobs are really like, the directories will supply name, address, and telephone number of prospective employers.Please note that the collection is continually being updated. For the most current information consult Lexicat, our online public catalog. CAREER GUIDES Advertising Career Directory . Hawthorne, NJ: The Career Press Inc. Ref. HF5801 .A33

4. Advertising, Marketing, Promotions, Public Relations, And Sales Managers Information about careers and certification in public Selected industries employingadvertising, marketing, promotions, public relations, and sales http://www.bls.gov/oco/ocos020.htm

Skip Navigation Links Latest Numbers U.S. Department of Labor Bureau of Labor Statistics Occupational Outlook Handbook www.bls.gov OOH Search/A-Z Index BLS Home Get Detailed Statistics ... Find It! In DOL Printer-friendly version ( HTML PDF Advertising, Marketing, Promotions, Public Relations, and Sales Managers Nature of the Work Working Conditions Employment Training, Other Qualifications, and Advancement ... Sources of Additional Information Significant Points Employment is projected to increase rapidly, but competition for jobs is expected to be intense. College graduates with related experience, a high level of creativity, and strong communication skills should have the best job opportunities. High earnings, substantial travel, and long hours, including evenings and weekends, are common. Nature of the Work About this section Back to Top The objective of any firm is to market and sell its products or services profitably. In small firms, the owner or chief executive officer might assume all advertising, promotions, marketing, sales, and public relations responsibilities. In large firms, which may offer numerous products and services nationally or even worldwide, an executive vice president directs overall advertising, promotions, marketing, sales, and public relations policies. (Executive vice presidents are included in the Handbook statement on top executives .) Advertising, marketing, promotions, public relations, and sales managers coordinate the market research, marketing strategy, sales, advertising, promotion, pricing, product development, and public relations activities.

5. Marketing Jobs, News Network, Advertising, Marketing, Graphics, Public Relations marketing Jobs, News Portal advertising, marketing, Graphics, public relations, Promotions, Publishing, Printing careers, News. marketing Industries. Featured advertising, marketing, graphics and advertising News/careers. GraphicsMVP.com Graphics News/careers. marketingMVP.com - marketing News/careers http://www.marketingmvp.com/

Home Business Directory Marketing Industries Featured Advertising Submit News/Events! Banners! Submit a Site! Career Advertising Employer Login! Career Ad Rates Post a Job! Industry News/Events Welcome! Get the latest news in the marketing industry. All Marketing News All Industries (BusinessMVP.com) Get a media account to post your news! Submit a Press Release or Event! Searching for a Job We are part of the CareerMVP Network! This site lists major employers and career information for the marketing industries. All Marketing Jobs All Industries (CareerMVP.com) Post your jobs! Ad Rates Career Advice! Resume Posting! Directory! ... Email! Directory Our directory carries site listings for companies related to the industry. Search the Directory! Be sure to visit our featured companies: Landfall Recruiters 2020iSite Web Development - Web design, advertising, marketing, graphics and PR for small to large businesses. Feature your company link here or submit a site! Submit a Site! Other Marketing Sites AdvertisingMVP.com - Advertising News/Careers GraphicsMVP.com

6. We've Changed Our Name Shop here for careers in marketing advertising public relations (Kogan Page careers Series) and find more books by Caroline Hird. For a limited time, get free shipping on orders over $25! http://www.cob.ohio-state.edu/dept/fin/advertis.htm

We've changed our name! Careers in Business Your guide for careers in business and finance. http://www.careers-in-business.com You will automatically be redirected to the page you requested in 7 seconds. Otherwise, click on the link above to visit our homepage.

7. Advertising About careers advertising. Search ·. advertising Vs. public relations. ·. A to Z a low cost advertising medium. More marketing Tips Branding, marketing Plans and http://publicrelations.about.com/

zfp=-1 About Careers Advertising Search in this topic on About on the Web in Products Web Hosting Advertising with Apryl Duncan Your Guide to one of hundreds of sites Home Articles Forums ... Help zmhp('style="color:#fff"') Subjects ESSENTIALS How to Create a Flyer Quick Tips on Yellow Pages Advertising Top Books for Copywriters ... All articles on this topic Stay up-to-date! Subscribe to our newsletter. Advertising Free Credit Report Free Psychics Advertisement In The Spotlight Fri, Apr 4, 2003 Speculation: It Can Get You a Job Breaking into the advertising industry may seem impossible. But a little speculation can get you in the door and on your way. Tool: Courses - Get Started in Advertising More: Career Center - Jobs in Advertising Become a Card Shark Play with a full deck when dealing with your own card pack ad campaign. The printing process and gauging your results are two of the most important steps. More: Marketing Tips - Branding, Marketing Plans and Strategies Tool: Your Call to Action - Getting Customers to Act Now Dealing Your Hand Continuing the card pack series, find out how you can create effective card pack advertising. More: Direct Mail - Avoid the Deadly Sins Tool: Promotions - Generating Publicity Did You Know?

8. Network Into Marketing, Advertising, And Public Relations Careers - Page.1 Network Into marketing, advertising, and public relations careers. Besidestaking classes in marketing, advertising, or public relations http://www.jobweb.com/Resources/Library/Careers_In/Network_Into_45_01.htm

Information for Parents Online Career Fair College Career Fairs Member Favorites ... Workplace Culture Related Articles: Print Article Find an Employer Search JobWeb Articles Library Contact JobWeb ... Careers In... Network Into Marketing, Advertising, and Public Relations Careers Besides taking classes in marketing, advertising, or public relations, what have you done to prepare yourself for a successful transition from student to professional? According to Ginny Shipe, director of professional development and member services for the American Marketing Association (AMA), it’s best to start early on career plans, but you can take steps as a junior or senior to become a professional before you collect your diploma. Network and learn How can you become a professional when you devote most of your time to classes? One step that can take you far is joining relevant professional societies. Many professional organizations have student chapters that offer career-oriented activities and give you opportunities to meet experienced professionals. The Public Relations Student Society of America (PRSSA) and student chapters of the American Advertising Federation (AAF) and the AMA are three examples of groups you can join at any time during your education. Most offer internship and mentoring programs and competitions that help you learn about the field and build your portfolio while you’re still in school. Richard George, director of public relations, Public Relations Society of America (PRSA), emphasizes that internships are “almost mandatory” to get entry-level jobs because there are so many qualified college graduates who want PR jobs. PRSSA sponsors scholarship and internship programs and a case study competition each year.

9. Advertising, Marketing & Public Relations - Courses & Careers Courses careers advertising, marketing public relations manages courses in advertising,marketing, promotions marketing, public relations, selling and http://www.lg.tafensw.edu.au/1651/1874/courscar.htm

Learning Gateway Home Overview Industry Links Learning Resources ... Getting the job manages courses in advertising, marketing, promotions marketing, public relations, selling and sales management geared to school leavers and those already employed in these professions. Courses TAFE NSW Courses You can browse through the course information from the TAFE NSW Handbook - this will be displayed in a new browser window. The information is updated daily and shows course name and number - full details of each course (description, locations, qualification level, duration, etc.) can be obtained by following links on the page. Additional information: All courses The TAFE NSW website provides the full range of information about all TAFE NSW courses, presented in a variety of ways. The careers index allows you to select from over 300 careers and see which courses are relevant. Commercial Courses TAFEPlus is the commercial training arm of TAFE NSW, customising training to suit the needs of industry and individuals. You can search for a course and enrol online. Distance Education OTE N-DE - Distance Education delivers a wide range of training and education courses through distance education and flexible delivery to technical and further education students, schools and outside organisations

10. Advertising, Marketing & Public Relations - Overview Overview ~ Courses careers ~ Industry Links ~ Learning http://www.lg.tafensw.edu.au/1651/1874/

Learning Gateway Home Program Area Index Overview ~ Industry Links Learning Resources Program Areas Business Technology Human Resources Management Property Services Public Sector Welcome to the home page. What we do Study enquiries Division contact W hat we do designs and maintains courses and learning resources for the following areas: advertising; marketing; marketing research sales; public relations consumer psychology economics Our courses are aimed at school leavers and those already employed in these professions. Courses are conducted full or part time at over 30 colleges in NSW, or commercially through TAFEPLUS. Study enquiries If you require information about courses and careers relating to this program area choose the link at the top of this page. If you require information about applying for a course within TAFE NSW go to the TAFE NSW website . You can also contact the TAFE Information Centre on 131 601 (Interstate call: 02 8234 2777) or contact the Course Information Office at your local college. The Student Support section of the TAFE NSW website or the contact at the Information Centre or local college will provide you with information about things such as: course applications and enrolments advanced standing or exemptions for previous studies or experience TAFE calendar disabilities services childcare services travel concessions financial assistance If you don't know who to talk to, you can

11. Bristol UWE - Career Development Unit - Careers In Advertising, Marketing, Publi The Virtual careers Library. careers in advertising, marketing, publicrelations and Personnel. advertising and public relations. Prospects http://www.uwe.ac.uk/careers/vcl/g.shtml

The Virtual Careers Library Careers in Advertising, Marketing, Public Relations and Personnel Advertising and Public Relations Prospects Web - Careers in Advertising Careers in Advertising Notes from a talk at UWE on 13/2/02 by Rhythmm Group, a major Bristol based advertising agency Campaign (www.campaignlive.com) Advertising and PR jobs and articles Institute of Practitioners in Advertising (www.ipa.co.uk) PR Week (www.prweekuk.com) Jobs and information relating to careers in public relations Institute of Public Relations (www.ipr.org.uk) Public Relations Consultants Association (www.prca.org.uk) International Association of Business Communicators (www.iabc.com) COI Communications (www.coi.gov.uk) The UK Government Press Office - employs a large number of Public Relations and Advertising professionals. Prior work experience an advantage. Back to the top Marketing Prospects Web - Careers in Marketing Chartered Institute of Marketing (www.cim.co.uk) The Institute of Direct Marketing (www.theidm.com)

12. Advertising, Marketing, And Public Relations Managers Information about careers and certification in public relations management An industryemploying advertising, marketing, and public relations managers that http://www.jobbankusa.com/ohb/ohb020.html

Job Search Submit/Edit Resume Job Agent Featured Companies ... Free Resume Critique Work at Home Work At Home Guide 2003 Home-Based Business Premium Services Resume Broadcaster Executive Recruiter Lists Resume Writing Services Sponsored Links Education Programs Pay for your Opinion ShoppingJobs.com Member Login Prospective Members Sign up Today! Testimonials Demo Resume Search HR Suppliers ... Profit from your Website Customized Resume Services Resume Database Import Resume Database Feeds List Services HR Departments Recruitment Agencies Staffing Firms Job Candidates Healthcare Services Healthcare Resumes Hospital Directory Nurse Directory Nurse Telephone Lists ... Free Email Sponsored Links Green Card Lottery USA Visas Industry News Internet News ... Site Map © 1995-2003 JobBank USA Advertising, Marketing, and Public Relations Managers Nature of the Work Working Conditions Employment Training, Other Qualifications, and Advancement ... Sources of Additional Information Significant Points Employment is projected to increase rapidly, but competition for jobs is expected to be intense. Advertising, marketing, and public relations managers have high earnings, but substantial travel and long hours, including evenings and weekends, are common.

13. School To Careers - Marketing, Advertising, Public Relations Manager advertising manager oversees the account services, creative services, and MarketingDirector 1159. Iowa public Television The School to careers project is http://www.careers.iptv.org/occ_detail.cfm?occid=147

14. School To Careers - Business, Information Management And Marketing - Pathway Loan Officer/Counselor marketing, advertising, public relations Manager Postal orgCopyright 2002, Iowa public Television The School to careers project is http://www.careers.iptv.org/list_occs_in_path.cfm?pathway_listID=3

15. Advertising, Marking And Public Relations Managers - CareerBuilder Sales and marketing Executives International, 5500 Interstate North Pkwy.,No. For information about careers in advertising management http://courierpostonline.gannettonline.com/careerbuilder/content/profiles/advert

Classifieds Careers Cars Apartments ... CareerBuilder home Find a Job Advanced Search My CareerBuilder Post a Resume Need Help? Career Resources Salary Expert For Employers Employer Login Post a Job Search Resumes Become a Member Advertising, marking and public relations managers Job details About the work Training qualifications Job outlook Earnings Related links Check out another job Search a job category Architecture Art and design Computers Educators Engineers Entertainment and sports Financial Health care Legal Media and communications Office / elected officials Sales Scientists Service Travel Advertising, marketing, promotions, public relations and sales managers coordinate a firm's market research, marketing strategy, sales, advertising, promotion, pricing, product development and public relations activities. Managers oversee advertising and promotion staffs. In a small firm, they may be liaisons between the firm and the advertising or promotion agency. In larger firms, advertising managers oversee in-house account, creative and media services departments. Promotions managers supervise staffs of promotions specialists. They direct promotion programs, combining advertising with purchase incentives to increase sales. Promotional programs may involve direct mail, telemarketing, television or radio advertising, catalogs, exhibits, special events, newspaper inserts, Internet advertisements and Web sites. Purchase incentives may include discounts, samples, gifts, rebates, coupons, sweepstakes and contests.

16. Marketing, Advertising And Public Relations AGCAS Association of Graduate careers Advisory Services CAM Communuications Advertisingand marketing Chartered Institute of marketing ESRC Economic http://www.prospects.ac.uk/cms/ShowPage/Home_page/Explore_work_related_training/

Site Map Print this page Email this page to a friend 4 Apr 2003 Career centre Where do I start? Your background issues Use your subject Careers advice for graduates ... Career FAQs Jobs and work Search job vacancies Industry insights Search company profiles How much could I earn? ... Explore working abroad Further study Why do postgraduate study? Featured institution profiles Funding my further study Explore studying abroad My Prospects Login Register Forgot password? Why should I join? ... View an editorial Marketing, Advertising and Public Relations Introduction Scope of Survey Selection Criteria Funding ... Further Information Introduction This survey was completed in June 2001 and refers to courses available in 2000/2001. The information was obtained from course directors and their cooperation is gratefully acknowledged. The survey reflects the information they provided. It is intended to be a representative sample of the range of courses available, rather than offering comprehensive coverage of all courses in this field. Two versions of this survey exist with the paper version providing a summary of the more comprehensive version available here on the web. Scope of Survey The purpose of the survey is to give information on postgraduate courses in Marketing, Advertising and Public Relations. This survey is not totally comprehensive as not all courses contacted replied. The majority of the courses represented are in marketing, some have an international focus, some are part of an MBA specialist stream and some give exemptions from the CIM qualification. While there are only a small number of courses in Public Relations or Advertising, most will give exemptions from relevant professional qualifications. The vast majority of the courses are full-time, although many do offer a part-time option and indeed one course in Public Relations will offer an on-line option which will replace the distance learning option. Courses offered solely part-time for those already in marketing jobs have been excluded from this survey.

17. VCU Careers And Courses | Humanities And Sciences | Advertising And Public Relat public relations Writing; Media Graphics; Introduction to advertising; Introductionto marketing; public relations Research; Communications Law; advertising http://www.students.vcu.edu/ExploreCareers/CC/CCHSmac1.html

MM_preloadImages('images/ccbug_over.gif'); MM_preloadImages('images/intbug_over.gif'); MM_preloadImages('images/cdbug_over.gif'); MM_preloadImages('images/exbug_over.gif'); MM_preloadImages('images/coopbug_over.gif'); MM_preloadImages('images/ccentbug_over.gif'); Inside Advertising and Public Relations Sequences School of Mass Communications VCU College of Humanities and Sciences Inside Advertising and Public Relations Sequences is part of a series that relate majors at VCU to occupational fields. The information in this pamphlet can help you in planning your education and career. Description of the Field Mass communications refers to the different media through which we communicate with large numbers of people. Students in the advertising sequence learn the techniques used to sell products and services through the various communications media. Students in the public relations sequence learn the communications theories and techniques used to influence the images and perceptions held by the public concerning organizations, individuals and issues. General Skills Through the general education requirements, taken in the freshman and sophomore years, students should develop the following knowledge and skills:

18. Advertising, Public Relations & Promotion Information: KnowThis.com marketingVirtualLibrary, Knowledge source for market research, marketing plans,internet marketing, marketing careers much more! advertising Promotion. http://www.knowthis.com/advertising/advert.htm

Marketing Virtual Library Search Advanced Search Main Areas Home Advertising Customer-Focused Education ... About KnowThis Resource Listing Area Description Advertising: Basic Information Advertising Agencies - Listings Advertising Examples Direct Marketing Basics ... Mailing Lists and Contact Lists Internet Advertising: Banner Advertising, Rich Media Internet Media Kits, Advertising Rates Also: Internet Marketing Internet Marketing Research Find Media Outlets, Media Kits Media Ratings and Research Services ... Newspapers Worldwide Public Relations: Other Promotion: Sponsorships, Event Marketing See Also: For Self Promotion: For Legal Issues: KnowThis

19. Advertising, Public Relations & Promotion Information: KnowThis.com marketing plans, internet marketing, marketing careers much more! advertising, salespromotion and public relations important forms of marketing communication http://www.knowthis.com/advertising/advert_description.htm

Marketing Virtual Library Search Advanced Search Main Areas Home Advertising Customer-Focused Education ... Resource Listing Area Description Many people when they hear the word marketing instantly assume it is the same thing as advertising. In reality, marketing is a much broader concept that includes as one of its parts methods of communication and promotion of products and services. Advertising, sales promotion and public relations represent three extremely important forms of marketing communication. Most of us can not help being exposed to hundreds of ads, promotions and even news stories each day. The amount of money spent on these three areas is staggering so it is no wonder this is one of the largest areas in the Marketing Virtual Library Area Coverage: for those not familiar with advertising resources are provided for understanding the basics of advertising as well as advice for designing advertisements and for creating and managing an advertising campaign the hot issue of internet advertising is covered with links to understanding what it is about and how to do it successfully find links to media kits and other advertising rates information for both internet web sites and traditional media offers resources including information on media rating services and other news on media outlets to help advertisers keep up with information on the media in which advertisements are placed

20. Advertising & Marketing - CDU Careers Information The advertising Standards Authority. public relations The Institute of publicrelations includes a section on careers. marketing Market Research The http://www.sussex.ac.uk/Units/CDU/ciadve.html

Home A-Z Index Including Advertising Public Relations In the CDU Information Centre, Section G of the yellow files. AGCAS Occupational Profiles Advertising Institute of Practitioners in Advertising - includes a graduate careers guide. The Advertising Association - includes a student briefing section on the industry. CampaignLive - online version of Campaign (advertising newspaper). It includes a jobs section - follow the links from the 'front desk' to 'channel 2' - the 'jobs pool'. Account Planning Group - includes a careers section : click on the 'PL' button! Related Links - useful background information, but no specific careers information. The Advertising Standards Authority Public Relations The Institute of Public Relations - includes a section on careers. Public Relations Consultants Association - includes an alphabetic list of members and a jobseeker service (for which you must register) Home A-Z Index The Chartered Institute of Marketing - includes information on training and qualifications and a section.

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