Customer Reviews (1)

Seven Interviews with Tadao Ando
Tadao Ando has created the best new museum in America, across the street from Louis Kahn's classic Kimbell, and chief curator Michael Auping has done a brilliant installation of the museum's stellar collection.To whet your appetite for a visit to Fort Worth, read this penetrating analysis of the creative process--a four-year series of exchanges between curator and architect. It's a must-have for everyone who cares about the art of building--for its insights and its exemplary design. (Michael Webb is the book reviewer for LA Architect magazine.) ... Read more

Customer Reviews (4)

You'll have to think!
This book analyzes in detail what is important to you and how much so.
It helps you make all sorts of financial decisions.
Similar to a "pros" and "cons" list, but mathematically sound!

Michael Scriven
Describes the best valuing system to date.

- Michael Scriven

FINALLY!
THIS METHOD CAN ACTUALLY TELL WHAT THINGS ARE REALLY WORTH.

- Art Laffer

I have been waiting for a book like this!
What a relief. Mr. Vig's theories make complete sense. Now I can ignore the price tag of any item for sale and using the techniques in this book, finally be able to calculate for myself what the item is worth to me. Highly recommended. ... Read more

Product Description
Provides a base of what is happening with the construction industry through changes in employment with downsizing, lack of adequate trained personnel, emphasis on improved quality, changing procurement methods, new realities of marketing and sales, the technological influence, and consistent drive toward bottom line results. Focuses on the how-to-in understanding current markets, how to maximize results, and how to best prepare for the 21st century. ... Read more

Customer Reviews (7)

A "must read" for success in the 21st century!
Though contractors don't always realize it, marketing always has--and will continue to be-- the best way for them to distinguish themselves from their competition.Now, for the first time, everything a building professionalneeds to know about marketing construction services has been pulledtogether in one easy-to-follow book.A "must read" for successin the twenty-first century!

The reviewer is the Past-President of theConstruction Writers Association, and Publisher of the award-winningconstruction newsletter "Words from Woody."

Electronic and Digital Age of Marketing Professional Svcs
Authors Kubal, Miller and SMPS' own Ron Worth have put togetherone of the strongest marketing books to come along in a long, longtime.This is a virtual encyclopedia of how-to marketing, weighting in at 420 pages plus a CD-ROM.

Finally we have a marketing book that recognizes we are in the electronic and digital age and that the internet has changes marketing forever.The summary of Chapter Two on "Virtual Construction" starts out, "Undoubtedly the virtual age is encroaching upon the construction industry.Its effects on how construction is completed will become obvious, and changes to how construction is sold and marketed in the twenty-first century will also occur." while that is an understatement, many firms have not yet realized that the twenty-first century is here and these things are happening all around us.

The CD-Rom, with its listing of internet hyperlinks, is worth the price of the book alone. Using this CD, you can access most of the information about our industry that is available today.The book's chapter on market research will show you just how valuable the internet and the CD can be.

While some of the chapters in the book are targeted to the construction field, most of the book is directly applicable to our entire industry.The chapters on "Creating a Marketing Plan" and "Marketing and Sales Technology and Marketing Materials," while illustrated with examples from the construction industry, are as good a general guide on "how to do it right" as you will find anywhere.

Some of the best of the book can be found in "Marketing Communication Plan" and "Getting Publicity for Your Business." Any firm can gain from reading and implementing the material in these chapters.The list of questions on how to quantify your prospects on page 99 needs to be copied and given to every marketer and principal in every firm in the land.It is a list of the basic questions, the ones not asked or, if they are, the answers are ignored.

I have a couple of bones to pick about the book.One is the title.Why not just call it Marketing Techniques for the Construction Industry?I guess they thought that mentioning 'profits' would get more attention.My problem with the title is that some will buy the book looking for the wrong thing and, more importantly, some will not buy the book when they go looking for good marketing advice.

The other problem I have with the book (and I am being really picky here) is that the authors, from time to time, get too caught up in the widgets and wizardry of technology.The danger here is that the widgets and wizardry change every day.When you mention Palm Pilot III, you are already yesterday's news.The concepts are right, but listing today's technology tools is a mistake.

An Effective and Powerful Tool
Today, it's everyone's role to market and sell.The book will help you with everything from implementing a marketing plan and building strategic alliances to selling virtual construction and design-build methodologies.What an effective and powerful tool for the construction industry and abouttime!

How to make change a little less painful!
The pace of change we see today is similar to a constant kick in the pants for anyone marketing construction services.This book will help make that change a little less painful.A must read for anyone who wants a road map for success in the twenty-first century.

Great Source on Information for the Building Industry
"Building Profits in the Construction Industry" is an up-to-date, comprehensive source of information invaluable to all segments of the buildingbusiness, from contractors, construction managers, and design firms to owners' representatives, and developers. ... Read more

Product Description
A beer-lovers' book which playfully examines a myriad of philosophical concerns related to beer consumption.

• Effectively demonstrates how real philosophical issues exist just below the surface of our everyday activities
  
• Divided into four sections: The Art of the Beer; The Ethics of Beer: Pleasures, Freedom, and Character; The Metaphysics and Epistemology of Beer; and Beer in the History of Philosophy
  
• Uses the context of beer to expose George Berkeley’s views on fermented beverages as a medical cure; to inspect Immanuel Kant’s transcendental idealism through beer goggles, and to sort out Friedrich Nietzsche’s simultaneous praise and condemnation of intoxication
  
• Written for beer-lovers who want to think while they drink

Customer Reviews (4)

Mixed bag
This book was, in general, a fun read, although I can't say either my knowledge of beer or knowledge of philosophy was increased much.The opening essay on phenomenology raises some interesting if decidedly non-pragmatic discussions of why we call a particular beer "good", the second essay (by Brooklyn Brewery's philosopher-brewer Garrett Oliver) investigates our cultural fascination with making imitations rather than the real things, and an essay deeper into the volume looks into the principles of pleasure and how it can be measured (i.e, do you buy the one case of really good beer or two cases of industrial lite beer?).
However, there are also a couple essays that are painfully forced, one that is outright bizarre (discussing why beer is good in the context of Intelligent Design), and another couple about which all I can say is that they are definitely printed in this book.
Good fodder for discussion with your beer geek friends or those who just like to argue academically.Others will be less amused.

Not All It's Cracked Up to Be
The English Campaign for Real Ale newspaper pans this book unmercifully.

Marcus Rees' review concludes: "...it had me reaching for a beer more from desperation than inspiration."

Great Book!
Great book if you are just getting into beer and want to know about the "real" stuff.

Never read a better beer book
By turns funny, lively, and erudite, Beer and Philosophy is a must-read for any beer lover worth his hops. How can you not like essays like "Beer Goggles and Transcendental Idealism"? The essays address good beer vs. bad, whether beer buddies are true friends, Nietzsche's thoughts on intoxication, and other fun things. Most of the pieces are written by academic philosophers who appreciate beer, but there's also essays by well-known beer writer/brewers such as Garrett Oliver and Sam Calagione. Michael Jackson even contributed the foreword. Plato and porter, Aristotle and ale, Socrates and stout-- it's all good. Of all the beer books I have read, I think this is my favorite. Highly recommended.
... Read more

Product Description
Creating wealth for yourself can happen more quickly if you have the right tools and the right attitude to apply the tools in the right direction. This book, presented in a course format, firstly helps you develop the right mindset for wealth, and then it provides you with the right tools and shows you where to get more useful tools. It points you in the right direction for your wealth creation. You will learn how to develop your wealth potential using commercial real estate to create maximum profit and residual income in any market.Taking too long to create wealth can pose certain risks because most people tend to slow down and do less the more time they have. Most of their efforts are wasted on non-productive tasks. The years drag on and they find that they are not getting ahead or are possibly even going backwards. This course teaches you how to compress time and achieve more in 90 days than most people will achieve in several years. ... Read more

Product Description

This Element is an excerpt from Technical Analysis Plain and Simple: Charting the Markets in Your Language (9780137042012) by Michael N. Kahn, CMT. Available in print and digital formats.

Product Description
What does it mean to live as a Christian? How can the teachings of Jesus be applied in my life? How can I put God's Word into action? What does it mean to live a full and abundant life? How does God want me to live? If these are questions that you would like to answer, then A Life Worth Living is a book worth reading. This book uses the teachings of Jesus as the foundation for answering these questions and it provides practical guidelines for applying these teachings in our daily lives. It is organized in a logical, easy to understand fashion that can be used as a lifelong reference guide for Christian living and can serve as a blueprint for building a life that provides a deep and lasting sense of joy, that enables others to find this same joy and that glorifies God - a life worth living.Michael Schuyler is a respected business executive, who holds a Bachelors of Science degree in Engineering and a Masters of Science degree in Engineering Management from the University of South Florida. Mike is also a Presbyterian deacon and a dedicated Christian scholar. In his new book, A Life Worth Living, Mike uses his analytical training and business communications experience to create an easy to understand discussion of the teachings of Jesus, as well as a practical guide for living in accordance with these teachings. ... Read more

Customer Reviews (1)

A Christian Living Guidebook
I really enjoyed this book.It provides a very clear discussion of what Jesus taught during His ministry on earth and how these teachings apply to our lives.The end of chapter summaries/recommendations are a very nice added benefit.And the introduction and conclusion sections provide an accurate, concise explanation of Christian beliefs.I plan to keep this book handy and use it as a ready reference guide. ... Read more

Product Description
The Adams JobBank series has been the leading series of employment directories since 1980. The entire series contains 4,000 employer listings of companies in all industries, with up-to-date information including:

Company profiles
Addresses
Phone & fax numbers
E-Mail & Web addresses
Hiring managers
Common professional positions
Projected hires
Educational backgrounds sought
Internships offered
Benefits
Executive search firms & placement agencies
Professional associations
World Wide Web sites for job hunters
CD-ROM job-search sources
Sample resumes & cover letters
Job-search advice ... Read more