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"HERE are the swank hotels, brassy nightclubs, 3rd Avenue saloons, and Bowery flophouses...The models and bookies, stockbrokers and pawnbrokers: HERE'S NEW YORK!" ... Read more

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Purchase includes free access to book updates online and a free trial membership in the publisher's book club where you can select from more than a million books without charge. Not illustrated. Excerpt: The Packers Radio Network is a broadcast radio network and the official radio broadcaster of the Green Bay Packers football team. The network's flagship is Journal Communications' WTMJ (AM) in Milwaukee, Wisconsin, which has broadcast the games since November 24, 1929. This is one of the few arrangements where a team's flagship radio station is not based in their home market and the local station serves as a network affiliate only; the rights for Packers games in the Green Bay area have bounced between Midwest Communications and Cumulus Media throughout the last few years. Its primary programming consists of broadcasts of Packer home and away games to a network of 56 stations in Wisconsin, the U.P., Iowa, Minnesota, North Dakota, and South Dakota. Wayne Larrivee has been the play-by-play announcer since 1999, while former Packer center Larry McCarren has worked as the color commentator since 1995. Though its broadcasts began in 1929, WTMJ did not begin paying the Packers for broadcast rights until 1943; it paid the team $7500 to broadcast the season. In the early 1930s, there was no exclusive right given to broadcast games, and WHBY in Green Bay often sent its own announcers to call the game. From 1933 to 1936, three additional stations carried WTMJ's radio broadcasts of Packer games: WLBL in Stevens Point, WTAQ in Green Bay and WKBH in La Crosse. WSAU in Wausau and WJMS in Ironwood, Michigan started carrying the feed in 1937. ... More: http://booksllc.net/?id=20124254 ... Read more

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M: Management by Bateman/Snell is the fastest growing principles of management textbook on the market, and for a simple reason. Unlike competing books, which are trimmed and spliced from much longer works into an approximation of an essentials edition, Bateman/Snell is written from the ground up to be brief, lean, and flexible enough to enable you to cover just the topics you want at the level of depth you want, plus it doesn't inherit out-dated examples from a hardback derivative. With market-leading teaching support and the most up to date content available, M: Management represents the best value available in the brief Principles of Management market. What sets Bateman/Snell apart? An unrivaled mixture student-focused current content and the best teaching support around. ... Read more

Customer Reviews (4)

Exactly What I Asked For
Great book that was delivered in a timely manner. Would purchase again from this seller.

very pleased with purchase
I was very pleased with my purchase.The book was in the condition promised and shipped very fast.Thank you.

Great seller
Got the book that I ordered and in the condition I wanted on a timely basis too.

mgmt
great book packed with knowledge and pretty easy to navigate except the lack of a glossay ... Read more

Product Description
"Webster's Principles and Tools of Supply Chain Management" provides a basic introduction to the concepts and tools of supply chain management and delivers an optimal balance of descriptive and analytical material. The book is divided into three parts: Foundation; Principles and Tools; and Synthesis. Part 1 introduces the basic concepts of supply chain management-concepts that are referred to and expanded upon in subsequent chapters; Part 2 focuses on the application of supply chain concepts within the context of particular supply chain activities (i.e. buy, make, move, store, or sell); Part 3, consisting of a single chapter, offers a macro perspective of supply chain management. It reconstructs and synthesizes earlier content while taking a "step back" to review and consider the entire system. A case study is included at the end of each chapter. Some of these cases focus on technology. Chapters that introduce analytical models begin with simple analyses and introduce added complexity and realism as the chapter progresses, thereby offering instructors flexibility with respect to the degree of analytical rigor that they are able to require of their students. ... Read more

Product Description
"Webster's Principles and Tools of Supply Chain Management" provides a basic introduction to the concepts and tools of supply chain management and delivers an optimal balance of descriptive and analytical material. The book is divided into three parts: Foundation; Principles and Tools; and Synthesis. Part 1 introduces the basic concepts of supply chain management-concepts that are referred to and expanded upon in subsequent chapters; Part 2 focuses on the application of supply chain concepts within the context of particular supply chain activities (i.e. buy, make, move, store, or sell); Part 3, consisting of a single chapter, offers a macro perspective of supply chain management. It reconstructs and synthesizes earlier content while taking a "step back" to review and consider the entire system. A case study is included at the end of each chapter. Some of these cases focus on technology. Chapters that introduce analytical models begin with simple analyses and introduce added complexity and realism as the chapter progresses, thereby offering instructors flexibility with respect to the degree of analytical rigor that they are able to require of their students. ... Read more

Product Description
Which Ad Pulled Best? 9e is a brief book that serves as a supplement for the Principles of Marketing and Advertising courses. It provides the opportunity for professors to demonstrate, and students to apply, concepts to analyze what makes effective advertising. The book consists of 80 recent ads, divided into 40 pairs.Students apply marketing and advertising concepts and critical thinking skills to decide the effectiveness of each ad pair and then decide which ad indeed pulled best.The currency of the ads, interviews from professionals in the field, and low text price make this an effective and efficient supplement in Marketing and Advertising courses. ... Read more

Customer Reviews (12)

Good product. A little more worn then the title said, but overall great!
I ordered this book because I needed it for a class. It came very fast!! I was surprised! It came a little more torn up then the review said, but it's still the book I needed so I am still happy.

Rip-off.
First beef: All the ads compared in the book were 1-page, 4-color ads. However, reproduced in the book they are sixth-page B/W.

Next beef: It's a workbook for classroom discussion. The book never reveals which ad pulled best.

Third beef: Not only does the book NOT reveal which ad pulled best, it doesn't reveal where/how/from whom to obtain an answer key.

Fourth beef: Amazon review system doesn't allow zero stars, so I had to give it one.

How to Get the Answer Key
To all those who decried the lack of an answer guide:Agreed!However, you can get it by contacting the office of the author, Scott Purvis, at Gallup & Robinson at 609-730-1550, 609-730-1566 (fax), or sos@gallup-robinson.com. You must filling out a form that attests to the fact that it's for professional and not academic use (that is, that you're not trying to get a better grade in an advertising course that uses it for a textbook).

This book stinks!
Shame on me for not researching carefully enough to discover that it's just a textbook with NO answers; you have to have the instructor's guide.All by itself, it's nothing less than a ripoff.As a marketing & advertising professional, I'm disappointed.

So which one did?
Well this book could be helpful, it has a lot of research talk in it. The ads are black and white. It can be a bit confusing. I'd pass on it if you are a graphic designer, but if you are in market research and analysis it might work for you. I'd recommend it if you can buy it real [inexpensive]! Don't pay a lot for this book it's not worth it. But you may get some information from the "professional"comments. Over all it's a pass up. Don't buy it by the cover! It's not going to answer that question ... Read more

Product Description
A short, concise small business management text primarily for the two-year market. The second edition contains a business plan workbook, a practical perspective, and effective pedagogy. ... Read more

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1905. Sir Walter Scott was a master of diverse talents. He was a man of letters, a dedicated historian and historiographer, a well-read translator of foreign texts, and a talented poet. Deriving most of his material from his native Scotland, its history and its legends, Scott invented and mastered what we know today as the historical novel. The novel is set in 1812 and portrays the fashionable society of the spa-town of St. Ronan's. The plot revolves around the enmity of two half-brothers, Valentine Bulmer and Francis Tyrrel.

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Customer Reviews (1)

Bigamy is bad enough for a bigamist. But Oh what it does to his sons!
NOTE: The "Saint" in SAINT RONAN'S WELL is usually, but not always, abbreviated to "St." in printed book titles. In searching amazon.com ST. RONAN'S WELL produces many hits, SAINT RONAN'S WELL very few. END NOTE.

Sir Walter Scott wrote a famous Introduction to his 1823 novel SAINT RONAN'S WELL. In it he describes the novel as "light literature." It follows "a plan different from any other that the Author has ever written."

What is so different? SAINT RONAN'S WELL is not historical in the way IVANHOE, QUENTIN DURWARD and even WAVERLEY are. These are historical in that Scott, father of the historical novel genre, had to rely entirely on reading and research for the romances farthest back in time, while for the more recent settings prior to SAINT RONAN'S WELL he could flesh out printed records with boyhood recollections of tales told him by very old men who had been active in the "risings" of 1715 and 1745.

SAINT RONAN'S WELL, by contrast, is set in Scott's own lifetime and draws on his own experiences at many country inns in Scotland and at some spas built around healing waters. The novel is set in Sir Walter's own mid-life time and is almost entirely detached from the great events of England's struggle with Napoleon.

The Wizard of the North clearly found it a relief not to have to portray accurately in a work of fiction greats of history such as Mary Queen of Scots, Saladin, Richard the Lion Heart and Bonnie Prince Charlie. Sir Walter is conscious that he is invading a genre of novel hitherto the province of perceptive ladies such as Jane Austen. All his characters are make believe. And he shapes them lovingly and memorably.

The time is summer and autumn sometime before 1815. The place is southern Scotland at a reasonably fashionable hotel very recently built thanks to the interest of an officious Lady in its nearby healing waters associated with Saint Ronan in former Roman Catholic days.

The plot is driven by two marriages a third of acentury earlier by a titled Englishman, one in France, not publicized, to a titled Frenchwoman, a second later in England to a titled Englishwoman. Both unions produced sons. Both marriages ended with the death of the husband. In other words the second marriage was bigamous and its offspring illegitimate.

Trouble is that the second son inherited his father's title. As life ended, the father regretted his deception and sent the first son, Francis (Frank) Tyrrel,proof of his legitmacy. Both Frank and half-brother, Valentine Bulmer, Lord Etherington, arrive in the vicinity of Saint Ronan's village, spa and waters with their eyes out for nubile (or is she?) Miss Clara Mowbray, the ward of her impoverished noble, hothead brother John.

Does one brother get the girl? Does the Earl keep his title? The tale is avoidably tragic and I will reveal no spoilers.There are many comic characters and interludes, an absent-minded, vastly learned but kindly Presbyterian minister, a domestic spy close to Lord Etherington, a canny, unforgettable innkeeper, Meg Dods, and a cast of silly men and women who frequent the new hotel associated with the healing waters.

Keep your eye on Mr Touchwood, an immensely wealthy nabob who had once met and befriended Frank Tyrrel in Smyrna (Turkey). Several people's hells are paved with Touchwood's good intentions. -OOO- ... Read more

Product Description
This digital document is an article from Business North Carolina, published by Business North Carolina on December 1, 2002. The length of the article is 4724 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

Citation Details
Title: Packaged good: Our Small Business of the Year blends folk art with flour power to create a recipe for success. (Cover Story).(profiles of Immaculate Baking Co., Mitchell Brothers Moving Inc., S&L Painting and Decorating Inc., Comquest Solutions Inc.)(Company Profile)(Biography)
Author: Irwin Speizer
Publication: Business North Carolina (Magazine/Journal)
Date: December 1, 2002
Publisher: Business North Carolina
Volume: 22Issue: 12Page: 20(8)

Article Type: Company Profile, Biography

Distributed by Thomson Gale ... Read more