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This digital document is an article from Mississippi Business Journal, published by Thomson Gale on November 13, 2006. The length of the article is 828 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

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Title: Rachel D. Crews, director of marketing and public relations for Central Mississippi Medical Center.
Author: Gale Reference Team
Publication: Mississippi Business Journal (Magazine/Journal)
Date: November 13, 2006
Publisher: Thomson Gale
Volume: 28Issue: 46Page: S30(1)

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This digital document is an article from Franchising World, published by International Franchise Association on February 1, 2005. The length of the article is 1154 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

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Title: What the media's saying about franchising.(Marketing and Public Relations)
Publication: Franchising World (Magazine/Journal)
Date: February 1, 2005
Publisher: International Franchise Association
Volume: 37Issue: 2Page: 90(2)

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This digital document is an article from Fund Raising Management, published by Hoke Communications, Inc. on January 1, 1992. The length of the article is 2867 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

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Title: Preparing for the '90s. (marketing and public relations in healthcare)
Author: Peter W. Ghiorse
Publication: Fund Raising Management (Magazine/Journal)
Date: January 1, 1992
Publisher: Hoke Communications, Inc.
Volume: v22Issue: n11Page: p31(4)

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This digital document is an article from Westchester County Business Journal, published by Thomson Gale on July 18, 2005. The length of the article is 672 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

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Title: How to select an advertising and PR agency.(Publication arts AND MARKETING)(public relations )
Author: Geoffrey Thompson
Publication: Westchester County Business Journal (Magazine/Journal)
Date: July 18, 2005
Publisher: Thomson Gale
Volume: 44Issue: 29Page: S10(1)

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Learn how political marketing and public relations affect the electoral process!

Communication of Politics: Cross-Cultural Theory Building in the Practice of Public Relations and Political Marketing examines how communication and marketing experts influence politics. The book reviews the state of the art in political communication management and marketing through a cross-cultural integration of research and theoretical approaches. An international panel of authors presents a comparative assessment of the impact of candidate and party appeals on the electorate, examines case studies from elections in the United States and Europe, and offers innovative models of voter behavior in the United States, Poland, and Slovenia.

Communication of Politics provides valuable insights into the merger of political marketing and public relations. The book examines the cause and effect of the increasing role of communications professionals in the political process and documents the relationship between politicians and communications professionals working in electoral committees, political parties, governments, government agencies, consultancies, and polling agencies. Topics addressed by the international panel of scholars and practitioners include: a critical assessment of strategies used in the 2000 United States Presidential election branding as a means of establishing party values and winning support the expanding roles of polls, focus groups and Internet-based research on elections the relationship between foreign affairs/diplomacy and media/public relations Quangos (Quasi-Autonomous Non-Governmental Organizations) and much more!Communication of Politics: Cross-Cultural Theory Building in the Practice of Public Relations and Political Marketing examines the innovative—and sometimes controversial—uses of contemporary electoral marketing. The book is an essential resource for academics, journalists, and political practitioners, including campaign managers, charity fundraisers, public service managers, party-policy-makers—even candidates. ... Read more

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How to Market Your School is a comprehensive guide that provides school administrators with tools to help them create, implement, and maintain a successful marketing program. Topics covered include developing a marketing strategy, marketing research, communications, media relations, building beneficial partnerships, public relations, and fund raising. ... Read more

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This digital document is an article from Rural Telecommunications, published by National Telephone Cooperative Association on July 1, 2003. The length of the article is 569 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

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Title: A three-way street. (From the Editor).(Marketing, sales and public relations are key elements to success of any business)
Publication: Rural Telecommunications (Magazine/Journal)
Date: July 1, 2003
Publisher: National Telephone Cooperative Association
Volume: 22Issue: 4Page: 6(1)

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This digital document is an article from Fairfield County Business Journal, published by Westfair Communications, Inc. on July 15, 2002. The length of the article is 802 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

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Title: A virtual office 25 years ahead of its time. (Competitive Edge).(history of advertising, public relations firm Marketing Resources Inc.)(Brief Article)
Author: Bob Chuvala
Publication: Fairfield County Business Journal (Magazine/Journal)
Date: July 15, 2002
Publisher: Westfair Communications, Inc.
Volume: 41Issue: 28Page: 1(2)

Article Type: Brief Article

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With information on changes to marketing qualifications, advice on getting into marketing, progressing your career and the range of jobs on offer, this text is a guide for anyone wanting to know what a career in marketing involves. It includes tips for getting in and ideas on future directions. ... Read more

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This digital document is an article from Products Finishing, published by Gardner Publications, Inc. on April 1, 2001. The length of the article is 706 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

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Title: Is There Really a Difference between Marketing, Advertising and Public Relations?
Author: Maralah Rose-asch
Publication: Products Finishing (Magazine/Journal)
Date: April 1, 2001
Publisher: Gardner Publications, Inc.
Volume: 65Issue: 7Page: 44

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How to Market Your School is a comprehensive guide that provides school administrators with tools to help them create, implement, and maintain a successful marketing program. Topics covered include developing a marketing strategy, marketing research, communications, media relations, building beneficial partnerships, public relations, and fund raising. ... Read more

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This digital document is an article from Westchester County Business Journal, published by Westfair Communications, Inc. on September 20, 2004. The length of the article is 628 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

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Title: The 'Ooh-Ahh Factor' in public relations.(Focus: MARKETING AND SALES)
Author: Stacey Cohen
Publication: Westchester County Business Journal (Magazine/Journal)
Date: September 20, 2004
Publisher: Westfair Communications, Inc.
Volume: 43Issue: 38Page: 21(1)

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This digital document is an article from The Newsletter on Newsletters, published by Bradinal Communications on June 30, 2001. The length of the article is 1283 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

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Title: Lisa Skriloff enjoys it all: writing, editing, publishing, public relations, advertising, marketing, even going to dozens of conferences each year.
Author: Paul Swift
Publication: The Newsletter on Newsletters (Newsletter)
Date: June 30, 2001
Publisher: Bradinal Communications
Volume: 38Issue: 12Page: 3

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This digital document is an article from National Underwriter Property & Casualty-Risk & Benefits Management, published by The National Underwriter Company on October 7, 1991. The length of the article is 790 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

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Title: Marketing through public relations actions highlighted. (Product News/Marketing)
Author: Christopher Dauer
Publication: National Underwriter Property & Casualty-Risk & Benefits Management (Magazine/Journal)
Date: October 7, 1991
Publisher: The National Underwriter Company
Issue: n40Page: p43(2)

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