Product Description
Drawing on the latest findings from neuroscience, as well as cultural observation and her own unique laboratory research, psychologist Kelly Lambert puts forth a provocative new theory about the cause and treatment of depression.Today's young adults are up to ten times more likely to experience depression than their grandparents were. Could it be that in our increasingly automated world, the reduced physical effort needed to accomplish anything may somehow interfere with our level of happiness and subsequent responses to stress?Neuroscientist Kelly Lambert finds compelling evidence that having to work hard for rewards significantly improves mood and prevents depression. Beginning with her innovative research on rats--she compared ""trust-fund rats"" (whose rewards came with no effort on their part) to hard-working ""trained-to-succeed"" rodents--Lambert offers hope of treatment for people without debilitating (and often ineffective) drugs.Drawing on a wealth of information from the fields of anthropology, neuroscience, and evolutionary psychology, Lambert develops a unique theory suggesting that physical effort directed toward tangible outcomes activates particular regions of the brain and builds resilience against the emotional emptiness and negative thinking associated with depression. Whereas most therapies emphasize the importance of mental activity, Lambert reminds us of the importance of physical activity in establishing control in a fast-paced culture that is focused more on the prospect of immediate gratification than savoring the fruits of our labor. ... Read more

Product Description
Bodybuilding A Realistic Approach, shows you how to realistically tone, shape, and build your body. It helps you set and reach realistic goals by first identifying your body type and showing how to properly perform basic exercises for the entire body. It includes easy-to-follow workouts and nutritional programs for losing and gaining weight.

The first few chapters are for people who are just getting started with weights and progresses to those who want to compete in a bodybuilding contest. It has over 250 phototgraphs and illustrations of amateur bodybuilders with realistic physiques.

Also included: Dormroom and Home training, Sex & Bodybuilding, Women & Bodybuilding, How to prepare for a bodybuilding contest & MUCH MUCH MORE! ... Read more

Customer Reviews (57)

Should not be your only reference
The glowing reviews found here make me believe that this was many people's first bodybuilding book. While this book is a good start, it is written from one person's perspective. While Frank may be more successful than many, this does not make his advice useful. As with all bodybuilding books, it must be read with caution and cross-referenced with other books. There are some recommendations in both nutrition and exercise mechanics that I feel are seriously wrong.

Chapter 1 is an introduction. The archetypical body types of endomorph, mesomorph, and ectomorph are discussed, along with some odd women-only types which include apple, pear, and hourglass. Some lip service is paid to women in bodybuilding, but the vast majority of the book is focused on men.

Chapter 2 has reasonable advice on how to get started and is a decent general overview, but there are many omissions. Age is not discussed, but kids and teens should use weights differently than adults, and it could be dangerous for them to follow his plan and exercises. The recommended beginning workload is also too much for someone who is out of shape and just starting out. He advocates that breathing technique isn't as important as just making sure you are breathing, but there is no excuse for a beginner to use bad technique. He discusses sets and repetitions but does not seem to mention how hard he thinks you should push yourself. (Discomfort? Total failure? In between?) There is a good section on weight belts which is often omitted in other books.

Chapter 3 has a good primer on core exercises and has much useful advice for good form. I recommend supplementing this section with another book that discusses more modern equipment and techniques. His descriptions are also in some cases next to useless. In the description for leg presses he derides other people's form but does not actually explain good form. He also tells the reader to lock knees when doing standing calf raises, but this takes some pressure off your calves and puts it on to your knee joint. A good general rule of thumb in bodybuilding is that you should never lock a joint that the muscles you are exercising are attached to.

Chapter 4 discusses how to use basic exercises to build muscle. At first I expected a chapter on using the heavy basic exercises when starting out in order to build overall body strength - deadlifts, squats, bench, etc. Instead it's just a typical bodybuilding routine, one that is too difficult for a beginner. 10 sets for hamstrings? Come on Frank. He also mentions that he does not include warm up sets in his totals but does not discuss what warming up is. This is a key activity for avoiding injury and was grossly neglected.

Chapter 5 deals with dorm room and dungeon training. I skipped this chapter. For overall fitness at home, I have books by Bob and Jillian - the Biggest Loser trainers - and they are surprisingly good.

Chapter 6 discusses nutrition. I recommend you ignore this chapter and look elsewhere. He covers the topic with broad strokes and while the advice may be marginally useful for someone completely ignorant to the topic, you would (again) be far better off with a book from one of the Biggest Loser trainers.

Frank indicates fat is 10 calories per gram (and later in the book he indicates 9-11). Fat is 9 calories per gram - always has been, always will be. Reading his nutrition journal (which has embarrassing misspellings such as "broccali" and "totol") he doesn't appear to believe in the value of fruits or vegetables. He also recommends about 10% dietary fat, which is probably much too low and may slow metabolism and testosterone production, as well as further decreasing your intake of fat-soluble vitamins. Essentially he avoids fat to the point where he doesn't realize he's ignoring all other nutritional needs. Following his advice would be a recipe for ill health.

Chapter 7 discusses supplements. While I approve of his discounting the need for amino acids, chromium, and creatine, the fact that he eschews the use of actual vitamins is ironic considering how little he is taking in through his diet.

Chapter 8 wastes about 12 pages discussing steroids "to help you make a more educated decision about using steroids". Great, thanks Frank, why not discuss cocaine and pot while you're at it?

Chapter 9 is a useless 3 pages discussing alcohol. I skimmed through and found "after a good night of drinking" and pretty much left it at that.

Chapter 10 is a short chapter on measuring body fat. Frank thankfully understands that the Body Mass Index is a rough guideline and doesn't apply to everyone equally, but spends a full page shilling a device he sells via mail or online.

Chapter 11 is another short chapter, this time discussing aerobic exercise. I only skimmed the chapter, but the numbers shown for target heart rate seem close to what I've seen elsewhere.

Chapter 12 details some more advanced techniques. One or two use names different from what I've read elsewhere, but the advice is more or less the same and will be useful for the more advanced weight trainer.

Chapter 13 is for high intensity workouts. It incorporates the techniques from chapter 12 into routines, and would only be useful for someone who has been working out for a few years.

Chapter 14 discusses over-training and injuries. There is some good advice here, including doing cardio for 5 minutes before a workout to bring up your core body temperature and to listen to your body. There could be more depth here, especially on avoiding shoulder injury, but it's decent.

Chapter 15 is on stretching. This is a useful chapter, albeit not a stand out.

The remaining 130 pages or so are only of interest for those interested in amateur bodybuilding or of little use. I only skimmed them and will not attempt to review them here. Chapters included contest prep, posing, a bizarre chapter comparing bodybuilding to art, a useless short chapter on sex, and a vanity chapter detailing the Rutgers bodybuilding contest.

In summation, while this book has some good advice, some is just terrible. Never use only one book as your source of weight training information. This book suffers greatly from being written by someone with narrow experience and no professional expertise in any of the topics discussed.

This Book Will Help You Look Good Naked!!
The best book on bodybuilding if you're a beginner! I bought the book and it's got more info jammed in fewer pages than anything you'll ever read. The different methods of training, technique, and the importance of rest and recovery. The specifics on nutrition alone is worth the price. The author shows examples of diet planning and how to manipulate your metabolism for maximum muscle. The author does not focus on worthless supplements, he simply pushes good nutrition and pumping iron. I am constantly referring to this book after three months of reading and re-reading. There are plenty of pictures and advice regarding how to avoid injury.
The only negative about this book is several errors in grammar.
But the stuff is so practical and easy to read who cares! A great compact easy to carry book that I still keep on my nightstand.
This author is showing what one bodybuilder did to build real muscle and compete to win the big prize. Whether you're just looking to tone or build muscle, this book will help you look good naked!

The title sums it up
A very good book that delivers what it promises. The book is intelligently broken into topics that cover the exercises, the grouping of exercises into workouts, how often to exercise, how many reps to perform and nutrician. Each section is written to cover people who what only to tone up, people who want to loose weight and those who want to gain weight/bulk up.

His advise on all this really is 'realistic'. He stresses the basic exercises (bench presses, squats, pull ups, etc) to build a good foundation before progressing onto the more specialized exercises like cable crossovers. He points out that suppliments are not only expensive but aren't necessary if you simply eat the right foods at the right times.

Although the end of the book covers various aspects of competing, I think the book is best used by beginners to intermediates. It is the only bodybuilding book that I will need buy.

This book changed everything for me
I have lifted weights on and off for 25, sometimes pretty seriously, occasionally achieving quite a lot of bulk and definition, but this book finally gave me a real plan suited for guys like me - athletic nerds who want to be in shape.

It really is realistic; it is complete (diet, "dungeon" (basement) workouts, and - importantly - safety, are covered thoroughly), easy to follow, and the pictures are great. Many times, the author says "Look, I've done this excercise tens of thousands of times, and this is how you really have to do it. Watch out for X, Y, and Z, and don't fall into the various traps of bad form that can result in injuries, slow development, or uneven development).

The writing is friendly yet never verbose. The reader is encouraged at every step of the way, and the sample workouts and diets make things concrete.

Wonderful book!
I think this is the book for working people who want to build muscle/tone them/loose weight etc. Most books seem to be considering that the reader is into professional body building. So, even if you start the program, you end it soon because it is just too much effort. This however is really a realistic approach and thus, you can continue it and getting results. I started with Arnold's book and the 5 set approach. That was just too much as I never had enough time for the same. Eventually after a month or two, I left the program. Then later on, after several years, I got this book and this was a no-nonsense approach, which I can adopt easily with my extremely busy work schedule and part-time graduate degree even! ... Read more

Product Description
This study covers the world outlook for self-propelled, electric, gasoline and other power work trucks, fork lifts, and tractors fitted or not fitted with lifting and handling equipment across more than 200 countries. For each year reported, estimates are given for the latent demand, or potential industry earnings (P.I.E.), for the country in question (in millions of U.S. dollars), the percent share the country is of the region and of the globe. These comparative benchmarks allow the reader to quickly gauge a country vis-à-vis others. Using econometric models which project fundamental economic dynamics within each country and across countries, latent demand estimates are created. This report does not discuss the specific players in the market serving the latent demand, nor specific details at the product level. The study also does not consider short-term cyclicalities that might affect realized sales. The study, therefore, is strategic in nature, taking an aggregate and long-run view, irrespective of the players or products involved. ... Read more

Product Description
WHAT IS LATENT DEMAND AND THE P.I.E.?

The concept of latent demand is rather subtle. The term latent typically refers to something that is dormant, not observable, or not yet realized. Demand is the notion of an economic quantity that a target population or market requires under different assumptions of price, quality, and distribution, among other factors. Latent demand, therefore, is commonly defined by economists as the industry earnings of a market when that market becomes accessible and attractive to serve by competing firms. It is a measure, therefore, of potential industry earnings (P.I.E.) or total revenues (not profit) if a market is served in an efficient manner. It is typically expressed as the total revenues potentially extracted by firms. The “market” is defined at a given level in the value chain. There can be latent demand at the retail level, at the wholesale level, the manufacturing level, and the raw materials level (the P.I.E. of higher levels of the value chain being always smaller than the P.I.E. of levels at lower levels of the same value chain, assuming all levels maintain minimum profitability).

The latent demand for self-propelled, electric, gasoline and other power work trucks, fork lifts, and tractors fitted or not fitted with lifting and handling equipment is not actual or historic sales. Nor is latent demand future sales. In fact, latent demand can be lower either lower or higher than actual sales if a market is inefficient (i.e., not representative of relatively competitive levels). Inefficiencies arise from a number of factors, including the lack of international openness, cultural barriers to consumption, regulations, and cartel-like behavior on the part of firms. In general, however, latent demand is typically larger than actual sales in a country market.

For reasons discussed later, this report does not consider the notion of “unit quantities”, only total latent revenues (i.e., a calc ... Read more

Product Description
WHAT IS LATENT DEMAND AND THE P.I.E.?

The concept of latent demand is rather subtle. The term latent typically refers to something that is dormant, not observable, or not yet realized. Demand is the notion of an economic quantity that a target population or market requires under different assumptions of price, quality, and distribution, among other factors. Latent demand, therefore, is commonly defined by economists as the industry earnings of a market when that market becomes accessible and attractive to serve by competing firms. It is a measure, therefore, of potential industry earnings (P.I.E.) or total revenues (not profit) if a market is served in an efficient manner. It is typically expressed as the total revenues potentially extracted by firms. The “market” is defined at a given level in the value chain. There can be latent demand at the retail level, at the wholesale level, the manufacturing level, and the raw materials level (the P.I.E. of higher levels of the value chain being always smaller than the P.I.E. of levels at lower levels of the same value chain, assuming all levels maintain minimum profitability).

The latent demand for self-propelled, electric, gasoline and other power work trucks, fork lifts, and tractors fitted or not fitted with lifting and handling equipment is not actual or historic sales. Nor is latent demand future sales. In fact, latent demand can be lower either lower or higher than actual sales if a market is inefficient (i.e., not representative of relatively competitive levels). Inefficiencies arise from a number of factors, including the lack of international openness, cultural barriers to consumption, regulations, and cartel-like behavior on the part of firms. In general, however, latent demand is typically larger than actual sales in a country market.

For reasons discussed later, this report does not consider the notion of “unit quantities”, only total latent revenues (i.e., a calc ... Read more

Product Description
Check out some of these moves. Select 5 different exercises and perform each one for 16-20 rei the end of your workout. Focus on proper form and get results!

Consult a health care practitioner before beginning any new diet or exercise program. ... Read more

Product Description
Check out some of these moves. Select 5 different exercises and perform each one for 16-20 rei the end of your workout. Focus on proper form and get results!

Consult a health care practitioner before beginning any new diet or exercise program. ... Read more

Customer Reviews (1)

Powerliftings Mr. Nice Guy!
John Kuc was without a doubt one of the greatest powerlifters of all time. This guy had the uncanny ability to train down from the 242 lb class and compete in a local bodybuilding contest then beef up to over 300 lbs and break powerlifting records. I believe Kuc was the first man to officially squat 900 lbs and he did it without the super suits, super belts and wraps of this era or the bed sheets, cut off jeans, tennis balls behind the knees and five pairs of ace bandages of the 70's.


Kuc was at his best at 242 lbs. Big, muscular with herculean power. He could pull those big deadlifts and squat world record poundages in a full squat. That's right. John went all the way down into a full squat while everybodyelse was lucky to break parallel.

Kuc started off as bodybuilder, or at least he used bodybuilding training to create the foundation for his power base.

I remember seeing John backstage at a contest once. He asked his training partner to put some liniment on his lower back. When John pulled his lifting suit straps, lifted his shirt up, and bent over, his erector muscles were so thick that it appeared as though you could put several apples between them!

At 242 lbs this guy had abs! Even at 290 lbs, the guy was impressive and muscular. He would do situps with a 100 lbs plate. He claimed it helped his deadlift. I didn't disagree. He held the world records simultaneusly in the 242 and superheavyweight classes. A

So what can you learn from JOHN KUC? Probably how to powerlift the right way and how to create a foundation that will both help you break personal records and avoid injury. As far as I know, Kuc never suffered a major injury. And all he wore was a 1/4 inch belt and no wraps at all. I wonder what records John would have set if he had the equipment that the guys have today? 1200 lb squats and 1000 lb deadlifts certaintly wouldhave been set 30 years ago. And even though the bench press was John's weakest lift, he certaintly would have made 700 with the new super shirts. But never mind because even if they were around, John never would have wore them. He was a stickler for quality and honest gains.

And as the title of this review indicates, John Kuc was powerliftings Mr. Nice Guy. Never had a bad word to say about anybody and always was encouraging everyone in the gym to reach new levels of achievement. He was quiet to the point of being shy but his passion for the sport came out whenever someone was going for even a personal record.

And John if you read this, why not come back and compete in the masters division or even the open division. With your Godgiven natural genetics, raw power and intense desire and determnination you could easily rule the powerlifting world once again. I understand that York BBC is once again running AAU/IPF National and World Powerlifting events right in York, Pa. That is not far from your neck of the woods, John.

Great book by a great man. Thanks John, we needed this! And John, I hope you are doing well.

... Read more

Product Description
This book covers how to begin a strengthening program and how to progress in it, and includes clear instructions on how to strengthen every major muscle group in the body. ... Read more

Customer Reviews (1)

excellent book for showing you how to do it right!
this is a nice little book. it is for someone who is somewhat experienced with strength training but wants to know MORE. it breaks the exercises down by body part then has a sketch of how the movement should be and detailed description of how to CORRECTLY execute the exercise.there are exercises for the core & flexibility & power exercises. there are sample plans and a discussion on reps/sets and resting between set and the order of your workout. this could be a valuable substitute for a trainer for someone who already has the motivation but wants the extra knowledge. can't beat the price too.small enough to throw in your gym bag. ... Read more

Product Description
The Ultimate Guide to Weight Training for Basketball is the most comprehensive and up-to-date basketball-specific training guide in the world today. It contains descriptions and photographs of over 80 of the most effective weight training, flexibility, and abdominal exercises used by athletes worldwide. This book features year-round basketball-specific weight-training programs guaranteed to improve your performance and get you results.

No other basketball book to date has been so well designed, so easy to use, and so committed to weight training. This book will have players increasing strength, power, agility, and overall quickness on the court, leading to an increase in rebounds, steals, blocked shots, and overall defensive efficiency. You will build the strength and power needed to dominate the post and under the basket and you will build the stamina and endurance needed to go strong until the final whistle.

Both beginners and advanced athletes and weight trainers can follow this book and utilize its programs. From recreational to professional, thousands of athletes all over the world are already benefiting from this book and its techniques, and now you can too!

As an added bonus, this book also contains links to free record keeping charts which normally sell separately for $20. ... Read more

Customer Reviews (2)

There are Better Books
If You're looking for a book that specifically focuses on weight training for basketball, you'll be better served by some other books out there. Aside from teh foreword and initial introduction, This seems more like any other weight training book than anything specifically basketball related. Try "Complete Conditioning for Basketball" instead. Complete Conditioning For Basketball (DVD/Paperback Book)

Best Weight Training Product I have ever used......
The Ultimate Guide to Weight Training is by far the best product on the market.I have tried everything from a personal trainer to those basketball strengh shoes, but nothing increased my strength, speed and vertical jump like the Ultimate Guide.This is the real thing people.See for yourself. ... Read more

Product Description
Discover for yourself the magic of Strength Training Anatomy, one of the best-selling strength training books ever published!

Get an intricate look at strength training from the inside out. Strength Training Anatomy, with over 850,000 copies already sold, brings anatomy to life with more than 400 full-color illustrations. This detailed artwork showcases the muscles used during each exercise and delineates how these muscles interact with surrounding joints and skeletal structures. Like having an X-ray for each exercise, the information gives you a multilateral view of strength training not seen in any other resource.

This updated bestseller also contains new information on common strength training injuries and preventive measures to help you exercise safely. Chapters are devoted to each major muscle group, with 115 total exercises for arms, shoulders, chest, back, legs, buttocks, and abdomen. ... Read more

Customer Reviews (338)

THIS BOOK KICKS GLUTEUS MAXIMUS!
AND IT WILL MAKE YOU DIESEL!

YO I HATE THE FRENCH BUT I DON'T HATE FREDERIC DELAVIER (SP?)!

I LEARNED MAD WORDS AFTER READING THIS LIKE TRAPEZIUS AND BRICEPS BRACHII AND PUBIC SYMPHISIS (THAT'S YOUR DICKBONE YALL!)

ANYWHO, EVEN IF YOU DON'T WANNA READ, THE PICTURES THEMSELVES ARE WORTH A THOUSAND WORDS AND THAT'S ALL YOU NEED.

SO START PUMPIN AND STOP SLUMPIN,

GO COP STRENGTH TRAINING ANATOMY LIKE YESTERDAY!

BEST BOOK ON ANATOMY AND STRENGTH TRAINING
With over 20 yrs experience body building, this is the best book I have every come across regarding strength training. It's a must for novice and experts alike.

strength training great way to do it yourself
Great book, very detailed.If you are looking to find new exercises to freshen up a stale workout, this is the book.It shows the exact muscle groups impacted by an exercise so you can focus on shaping and increasing that muscle group.

Very useful
I found this book to be so informative, especially when designing your own exercises to work specific muscles. Although I'm a qualified personal trainer, this book could be used by complete beginners to strength training. I may even buy the book specifically for women, as it seems to have a few more glute exercises in there (and who doesn't want to work on their glutes!)

Strength Training
I bought this book as a gift for my cousin who is currently studying kinesiology. He said the book was pretty good, very insightful and a good index when he had questions. ... Read more

Product Description
In 1979, Bob Peoples, one of the most strongest deadlifters of all time, wrote a guide on weightlifting, and the result was Developing Physical Strength, what is one of the most unique training courses of all time. In it, Bob Peoples discusses a number of interesting topics including: his views on power rack training, the value of keeping notes and records, the training systems and methods of the old-time greats that he tried, which ones worked for him and which ones didn't, the bench press, eccentric movements, special exercises, "the sweep", the centrifugal machine, static contraction and much more. ... Read more